Audience Research - Questionnaire

Research - Questionnaire

1: What's your favourite genre of film?

Male:       Action= 20%
               Comedy= 40%

               Thriller = 40%
Female:   Rom/Com= 40%
               Horror= 40% 
               Thriller= 20%

2: What was the Last film you watched?

Male:  Fast and Furious 7, This is the end, American Sniper, Wolf of Wall Street, American             Pie.
Female: The Conjuring, Woman in Black, Bridesmaid, American Sniper, Love Actually.

3: How Often do you go to the cinema?

Male: Once a month= 40%
         Twice a month= 20%

         3+ a month = 0% 

         Never = 40%

Female:  Once a month = 60%

              Twice a month= 20%

              3+ a month = 0% 

              Never = 20%

4: Would you go to the cinema to watch a thriller?

Male: Yes= 80%

           No= 20%

Female: Yes= 80%

              No= 20%

5. Why do you choose to go see a thriller?

Male: Sound: 0%

         Storyline: 40%

         Characters: 0%

         Action: 60%

Female: Sound = 0%

             Storyline = 40%

             Characters = 40%
             Action = 20%